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Category Management
Our specialties

Category Management

Win Where It Matters: Walmart Category Management

To succeed at Walmart, it’s not enough to sell products—you have to drive the category. That’s why smart brands are turning to category management as their competitive edge.

Solutions

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Solutions

Product Listing Setup & Optimization

Develop customized and compelling item pages and product listings using keyword strategies to boost visibility, attract shoppers, and drive sales.

Product Listing Quality Monitoring

Ensure listing accuracy and quality on Walmart.com by continuously tracking compliance and optimizing for better customer engagement.

WFS Inventory & Order Management

Provide exceptional service to your customers through maximizing Walmart Fulfillment Services (WFS) capabilities to ensure quality, scale, and efficiency for a seller to grow a successful business.

Advertising (PPC) Management

Drive brand visibility through optimized PPC campaigns, increasing exposure and delivering measurable sales growth.

Brand Page / Brand Shop Management

Secure your brand and strengthen your presence on Walmart.com. Ensure your brand’s content is consistent and drives customer loyalty.

Seller Account Management

Comprehensive support for Walmart seller accounts, focusing on compliance, issue resolution, and enhanced listing optimization.

Growth Planning and Strategic Consulting

Strategic consulting services to identify growth avenues on Walmart.com and develop actionable plans for sustainable success across Walmart’s ecosystem.

Data Analysis & Reporting

Use powerful data insights and comprehensive reporting to drive informed decisions and fuel growth.

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What We Offer

Market Analysis We analyze Walmart’s Scintilla data, syndicated sources, and shopper insights to uncover trends, white space, and competitor gaps—so you can build a plan rooted in reality. Category Strategy We help you craft a compelling, insight-led strategy that aligns with Walmart’s objectives—whether you're driving innovation, refining pricing, or repositioning within the modular. Retail Optimization Execution drives results. We support modular planning, assortment optimization, and shelf performance—ensuring your products are placed to win both in-store and online. Upskilling & Training Equip your team with the tools to think and sell like a category leader. We offer hands-on training in category storytelling, Walmart data platforms, and selling with insights.

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Why It Matters

Walmart rewards brands that think beyond their own items. When you lead with category insights, you gain buyer trust, unlock new opportunities, and elevate your role from vendor to valued partner.

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Whether you're preparing for a line review, launching new items, or defending your space, our Walmart-specific category management services help you show up smarter and win more often.

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Testimonials

“High Impact has been extremely collaborative when it comes to building dashboards in Pharos that help us quickly get insights into our performance at Walmart. A picture is worth a thousand words, and the dynamic visualization of our data has sped up our analysis and allowed us to quickly speak to and illustrate data, which allows us to truly move at the speed of business.”

Laura Rowland - B&G Foods

“Pharos by High Impact provides us the ability to view levels of detail that we wouldn’t otherwise be able to get. It has been instrumental in helping us grow through a data driven approach. The team at High Impact are key to our merchants and management.”

Eli Tobias - Fit For Life

“Pharos is amazing at my desk and on the go. Mostly the new dashboards have been most helpful on the go… It’s tough navigating files on an iPhone when you are trying to find out instocks quickly… being able to click the links and have the data available so quickly and easy to navigate is priceless!”

Andrew Mull - Flybar

Common Questions

What is Pharos?

Pharos is a top tier retail analytics suite and visualization tool that allows you to save time, accelerate decision making, and drive growth.

Who is Pharos for? (What roles/positions will use this?)
  • Analysts
  • Sales
  • Category Advisors & Managers
  • Supply Chain & Replenishment
  • Ecommerce
How long does it take to get up and running with Pharos?
  • Basic - 5 Business days
  • Charter - 30 Business days
Does High Impact provide training and onboarding to Pharos?

Absolutely, our goal is to see your team thrive with Pharos!

Does Pharos work for Basic or Charter?

Both! We have designed Pharos to meet the needs of any Walmart supplier, no matter the size of the business.

Is Pharos for sales or supply chain?

Both! Pharos was built by analysts for analysts (and sales people). Pharos is designed to facilitate analyzing sales data, forecast and supply chain metrics, logistics/OTIF and omni-channel/ecommerce.

Can I access Pharos from my phone or tablet?

You bet! It is delivered with PoweBi embed. If you can access your email, you can access Pharos.

Can Pharos send data to our internal systems?

Yes! It’s your data, we make it as easy as possible to access it where you want.

How fast and current is the data in Pharos?

Both Basic and Charter can be updated daily - within a few hours of when the actual data is refreshed.

Can Pharos help me connect multiple tables in Basic?

Actually Yes! It's one of our favorite features. We call it the Ad-Hoc builder.

Can Pharos help me with my .com Business even if I'm using Basic?

Yes! It uses multiple data points to build the best possible overview of not only sales, but also content score and item quality.

Case studies

Resources

Just a few of our resources available to help.
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We're ready to help you thrive!

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