Todd Rupp

Director of Category Growth

Todd has almost two decades of experience in category leadership and business analytics with some of the largest CPG companies and leading retailers.  As the Director of Category Growth at High Impact Analytics, he is at the forefront of helping clients transition to Walmart Luminate data, leveraging its complexity to unlock new opportunities. Previously, as the Director of Category Leadership at The Clorox Company, he spearheaded innovative strategies and approaches to achieve continuous growth and customer satisfaction. With a strong foundation in team leadership and cross-functional collaboration, Todd loves developing team members and building strong, high performers to lead in the future. Todd is a self-professed lover of data and consumer and shopper obsessed.  

Prior to working in the consumer goods industry, Todd spent four years in the field of engineering working on large-scale projects including the modernization of a processing plant and the retrofit of large-scale gas turbine co-generation plants.  Todd is a veteran of the United States Navy and a proud former submariner.

Outside of the office Todd is an avid fisherman and spends as much time on the water as he can.  Todd lives in Bentonville with his wife Allison and their three daughters.

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